This joint solution by vCSO.ai and Hubbard Decision Research (HDR) provides companies with a customized, reusable ROI calculator to quantify and communicate the value of their cybersecurity product to prospective customers. 

This includes building a detailed, data-driven value model, tailored sales training, experimental design for value validation, and a user-friendly tool interface for generating client-specific results. The goal is to empower sales teams to present credible business cases showing high ROI and risk reduction, backed by HDR’s proven quantitative methods.